That was a mouthful.. and so is what it represents.  One of the difficulties I encountered working with Novare is trying to explain what Novare does in one sentence, or in this case, one glance.  The graph below will never see the light of day, but I still think it is worth showing.  The graph represents what Novare Technologies do, or rather what services they offer to their customers and partners.

Here is the circle in more detail.  Why a circle? I think it is appropriate since it also gives some reference to the Novare logo.  The innermost circle represents the customers of Novare.  The circles outside represent the six services of Novare, differentiated by a color.  There are overlapping circles since some of the services cover more than one customer.  For example, the yellow colored ring which says “OSS/BSS Outsourcing Solutions” can be offered to all the customer segments, where as the grey ring, “NWARE” can only be offered to “consumers & enterprises.”

To make it clearer, I added an additional explanation to the right.  This explicitly says what Novare offers to which customer segment.  I enjoyed working in this abstract / conceptual level.  I thought that it was successful in illustrating the point.  But others didn’t agree, so Novare went with another one, which I shall post someday.  So do you think it is difficult to understand?

Posted in Design, Portfolio |

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